Máster in Business Management
· Titulacion que se obtiene:
Private Master in Business Management degree
- CAMILO JOSÉ CELA
Own degree, Master en Administración y Dirección de Empresas, especialidad en Dirección General - Management, (semi presencial modality)
- INSTITUT INTERNATIONAL DE COMMUNICATION DE PARIS*
Private Master in Business Management Degree
*The student must complete the correspondent academic students contents
corresponding to the programs stipulated in the technological platform.
From October to June
Tuesday and Thursday from 19h to 22h or Friday intensive 17h to 22h
Business Policy and Business Administration
Strategies and Policies of Marketing Management.
Economic Control and optimization of results.
, Operations, Logistics and Quality Control.
: organization of commercial networks.
Managerial Skills: Coaching, Empowerment, Leadership and Organization.
Economic Analysis of Managerial Decisions.
Financial Management: Management, Strategy and Value Creation.
Company Assesments: mergers, procurement, joint-venture.
Globalization and Internationalization of Markets. Analysis.
Managerial Ethics and Social Corporate Responsibility.
Branding: The Management of the Value of a Brand (Know-How).
The social agents: Union and Employee Head Offices. Cooperation and resolution of labour conflicts.
Judicial and fiscal treatment of the managerial activities.
Technological Innovation in the companies. Management of global knowledege.
Balance Scorecard: strategies design for management.
Business Game: simulation of Business Management.
Final Project: Strategic Business Plan.
(*) Contents, order dates and materials might vary depending on academic schedule changes.