Modalidad de imparticiónEl Bachelor of Arts (Hons) Business Design, se dictará en modalidad Presencial.
Número de horasEl programa académico planificado por UNIE Universidad se llevará a cabo en 3 años.
Titulación oficialUna vez que culmine el tiempo de estudios, los participantes recibirán el título de Bachelor of Arts (Hons) Business Design.
Valoración del programaEl Bachelor of Arts (Hons) Business Design Proporciona herramientas analíticas para evaluar tendencias de mercado, comportamiento del consumidor y competencia. Los estudiantes aprenden a desarrollar estrategias comerciales sólidas basadas en datos y diseñadas para maximizar el impacto en el mercado. Este programa combina principios fundamentales de negocios con habilidades de diseño estratégico. Los estudiantes aprenden a aplicar metodologías de diseño para resolver problemas comerciales y desarrollar soluciones innovadoras.
Dirigido aDirigido a estudiantes creativos con interés en negocios, empresarios y startups, profesionales de diseño con interés en negocios, estudiantes de administración con enfoque en innovación.
EmpleabilidadGestión de proyectos de innovación, analistas de mercado, roles en desarrollo de nuevos negocios, gestión de programas de diseño empresarial en grandes corporaciones. Diseñadores de experiencia de usuario (UX/UI), directores de diseño, consultores de diseño estratégico, roles en agencias de diseño y empresas tecnológicas. Consultoría de diseño estratégico, desarrollo de productos innovadores, gestión de marca y marketing, roles en departamentos de innovación empresarial.
Program: BA (HONS)
Typology: Undergraduate
Module/Complete Course: Complete Course
Language: English
Duration: 3 years
Frequency: Full-time
Fruition: On Campus
Time Slot: Day-time
Description.
You 'll develop your skills as never before to convert creative ideas into viable and sustainable business proposals, defining your user, value proposition and ecosystem of action. You 'll also discover the technologies, resources and methods required to apply design to business. The market needs more and more multidisciplinary professionals, designers who can recognise opportunities for innovation and come up with the ideas needed to create and implement new systems. This program will help you to combine design, innovation and technology to drive positive change in the 21st century. In the 3-year program, you 'll develop as a member of a team, and gain the experience you need to launch your own start-up. Your lecturers are professional designers working in the sector, eager to pass on their first-hand experience and knowledge.
Methodology.
Hands-on experience and a creative methodology is always our point of reference, an essential part of design thinking, the very core of the program. In this program you 'll learn all the basics of 'diverging' work, how to analyse the context of the project, find and recognise opportunities and come up with ideas, as well as 'converging' work to find and propose, validate and implement a variety of solutions in various real-life scenarios. You 'll work with a hands-on learning method, playing an active role in learning activities, alternating between theoretical input and hands-on exercises. The program, which includes a project to be developed every year, is held in an interdisciplinary and international setting, alternating between individual reflection and collaborative teamwork.
Who is it for.
The BA (Hons) in Business Design is a program for students with an ambition to make the world a better place by providing solutions people can use, solutions that are both technologically feasible and economically viable for the companies that implement them. If you find inspiration in a range of design disciplines and want to apply a design mindset to various business areas, this is the program for you. At the end of the program you 'll have learned everything you need to turn your passion for design into design solutions in a fully functional business context.
Why choose it.
We live in an ever-changing world where design visionaries have an increasingly crucial role to play. This program is one of the few that offers Business Design in an undergraduate program, giving you a broad understanding of different design disciplines (product, service, web, application, strategy, etc.). You 'll also learn how to apply a design mindset to a business context. Project-based learning gives you the opportunity to put your knowledge into practice. This course is offered in collaboration with the University of Westminster, so on completion of the course you 'll have a degree from a renowned British university.